I get marketing emails and newsletters on occasion from the good folks at Linotype, trying to sell me fonts. What kind of irony can come from them? Just the fact that the emails arrive in plain-text mode, like you see below:
Linotype is of course one of the premier and longest-lived font houses around. I’ve bought a number of fonts from them over the years; what they sell is of excellent quality and their site is always a source of reliable information on fonts & typography. That they send out their newsletter in plain text speaks volumes. I don’t recall making a choice between html & plain text way back when I first signed up, but it’s noteworthy that they’d even give you that choice in this day of flash and hype.
Long live Linotype!