I’ve never tried Little Baby’s Ice Cream, and after watching their ads, I’m not sure I want to.
Shades of Hannibal Lecter right there… Creepy.
They’ve named the character in the commercials Malcom, or more correctly, “the incomparable Malcolm, an asexual, genderless, non-human (but human-esque) being that formed from a failed batch of Duck Sauce Vanilla ice cream.” Probably a blessing that Malcom is incomparable, considering the aura of creepiness exuded by he/she/it/whatever-it-is. Having just one is more than enough.